Our Story

Salt & Sage began with a simple idea: create something that feels like a place you want to return to.
We’re a family-owned mobile coffee company rooted in Florida’s Gulf Coast, and we’re building more than a place to grab coffee.
We want Salt & Sage to create a small pause in someone’s day.
Maybe that means finding your favorite drink. Maybe it’s a conversation with a friend, a good song playing in the background, or a book discovered on the Hidden Shelf. Maybe it’s a pup cup for the dog riding along or a few quiet minutes in the Florida sunshine.
Whatever brings you there, we hope you leave feeling a little more grounded than when you arrived.

Our Mission

At Salt & Sage Coffee Co., our mission is to create more than great coffee—we’re here to create meaningful moments of connection.
Through thoughtfully crafted beverages, genuine hospitality, and a mobile experience that meets people where they are, we bring a little more warmth, community, and joy to everyday life.
We believe the best moments can be simple: a favorite drink, a new book, a conversation with a friend, sunshine on your face, or a few minutes to slow down.
Rooted in the coastal spirit of Florida and grounded in goodness, we’re here to create welcoming spaces where people can pause, connect, discover something new, and find their hidden place.

The Meaning Behind the Name

SALT

The coast, sunshine, sea air, laid-back Florida life, movement, and a sense of place.

SAGE

Warmth, earthiness, growth, greenery, goodness, and feeling grounded.
Together, Salt & Sage represents the balance we want the brand to have: coastal but grounded, beautiful but approachable, and thoughtfully designed without feeling overly polished.

Ready to find your hidden place? Come sip, slow down, and stay awhile.

 Find Us